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MadeWell Marketing is owned and operated by local Falmouth marketing executive and South Shore Native, Amanda McGonigle. 

In addition to providing outstanding marketing and design services to Cape Cod and the South Shore, Amanda is Vice President of Marketing & Growth at a SaaS-startup based in New York City, a wife to local business owner and mother of two amazing kids. 

When she's not working, she enjoys traveling and spending time with her family, and sharing about her perspective on motherhood through humor on her Instagram.

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My Story

I took my first marketing role at a small consumer-based startup based in Plymouth, MA.


From the start, I always enjoyed learning more about the psychology behind conversions - what makes people act or purchase. I found I enjoyed all aspects of marketing - both the creative, and the analytics.


That role evolved and took shape as roles in a wide array industries, including nonprofit healthcare, consumer goods, B2B, software, education, law and legal services, and more. 

When COVID hit in 2020, and I got a taste of working from home and spending more time with family - I knew I needed to make a change. After fielding requests from friends, family and community stakeholders for marketing and design assistance - I realized I could make this a full-time affair! 

I went out on my own to provide local area clients with the unparalleled support and guidance that was lacking in this area - a Cape Cod small business who knows how to market other Cape Cod small businesses. 

The rest was history.

I'd love to learn more about how I can help you 10x your web traffic, increase revenue, or maintain your digital assets and brand image. I'm always available my email to answer any of your questions. 




I'm always looking for new and exciting opportunities. Let's connect.

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